Our Story

Pearl Lemon Leads Canada didn’t start with a business plan or a perfect roadmap. It began with a simple idea: help businesses connect with the right people. No fluff, no noise — just honest conversations that lead somewhere.
The agency grew from a small operation to a team spread across the globe. We’ve worked across time zones, taken client calls at odd hours, and built relationships that lasted. This journey isn’t just about the work; it’s about people — the ones on our team, and the ones we work with.
Where It Started
Our founder, Deepak Shukla, never took the usual path. From music to marathons to building companies, he’s been focused on pushing limits — both his own and the limits people set around what’s possible in business. Pearl Lemon Leads grew from this same mindset: do the work, show up consistently, and don’t wait around for someone else to tell you it’s time to grow.
From the beginning, the goal was clear: help businesses open more doors. That’s still what we do every day.
What We Believe
We keep things simple. Build trust. Stay consistent. And don’t overpromise. It’s not about buzzwords. It’s about showing up, doing the work, and getting results that people remember.
We’re not a one-person show. Our team includes researchers, SDRs, writers, strategists, and account managers who care about the work they do. We’ve built systems, tested campaigns, handled setbacks, and kept moving forward — because that’s what business requires.

The Pearl Lemon Group

Pearl Lemon Leads is part of the Pearl Lemon Group — a group of companies that support different areas of growth for businesses. Whether it’s SEO, PR, sales, or content, there’s a team that knows how to get it done. Each company stands on its own, but we share the same approach: stay focused, work hard, keep improving.
Canada Matters
Setting up Pearl Lemon Leads Canada wasn’t just about geography. It was about understanding local markets, building local trust, and working with Canadian companies on their terms. Whether it’s a startup in Toronto or a SaaS company in Vancouver, we show up with work that fits what they need — not what we’re trying to sell.
What’s Next
We’re not here to tell a perfect story. We’re here to build something that lasts. New clients, new industries, new ideas — we’re always working on what’s next. Not just in Canada, but everywhere our team goes.
If you’ve made it this far, thanks for taking the time. You’ve got a sense of who we are and how we work. If you think we might be a fit for your business, our inbox is always open.