Anirban directs the client-side workflow for the Lead Generation team. Once a client begins working with us, he coordinates the overall campaign structure, manage outreach execution, and shapes messaging that reflects the goals clients want to achieve.
He oversees the setup of inboxes, sending structures, and outreach frameworks while also assisting with list building. Reviewing performance data, adjusting outreach angles, and ensuring delivery consistency remain central parts of his role. Anirban’s involvement ensures campaigns move forward with clarity from day one and remain aligned with the outcomes clients expect.
Harsh plays a supporting role across outreach processes and continues to build his skillset in outbound operations. He works on Ideal Customer Profile research to help shape targeting accuracy, assists in managing and sorting campaign replies, and contributes to custom outreach tasks that require attention to detail.
Harsh is also developing experience in writing outreach messages that maintain the tone and positioning clients require. In addition, he assists with domain setup, sending systems, and inbox management. His focus is on strengthening his capabilities across every core function within the lead generation environment.
Masood is responsible for sourcing and refining the data used across our internal and client campaigns. This includes list building, verification, and ongoing data cleaning that keeps campaigns accurate and relevant.
He handles enrichment tasks that involve gathering additional information on prospects, checking contact records, and confirming sourcing accuracy before lists are passed along to the outreach team. He also researches tools, software, and data sources when campaigns require specialized inputs. Masood’s work ensures that every campaign starts with clean, reliable, and targeted prospect information, strengthening overall outreach performance.
Deepak Shukla set the foundation for Pearl Lemon Leads Canada through his experience in SEO, growth systems, and outbound outreach methodologies. His background includes years of building lead generation structures for multiple industries, contributing to the agency’s strong positioning in the global market.
Deepak remains actively involved in shaping processes, training team members, and reviewing growth strategies that influence how outreach campaigns are built. His direction supports the team’s ability to operate with structure, clarity, and performance-focused thinking across all outreach operations.
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